Graphic and web designers need skills that go beyond knowing the software.
Technical skills an employer looks for in a graphic designer are just the beginning.
To come up with good and engaging websites, today’s designers are required to possess and excel in many different skills.
Web designers are traditionally expected to be good at both writing and communicating.
They also must have a lot of self-initiative. But these don’t suffice any more as other skills web designers need are also needed. Here are ten skills you need today to create engaging websites and gain your company a competitive edge.
1. Research and Analytical Skills
Website designing requires lots of planning and research. It’s critically important that web designers are able to assess situations accurately and seek multiple perspectives. They also need to gather more information and identify key issues that need to be addressed.
- Before deciding to design a website, he should do the following:
- Research the client’s company
- Research and analyze the competition’s websites to see what works and what doesn’t
- Keep track of all trends in the industry
- These will help you ask the client pertinent questions and extract accurate information from them about their needs.
2. Great at Coming Up with New Ideas
A web designer should be able to come up with lots of new and unique ideas. He should also be able to put those ideas on paper easily. When a web designer can thinking outside the box, it will help him come up with unusual and innovative ideas. You should not only be creative in experimentation, but also in your approach to the design process.
3. Get Design Inspiration from Numerous Sources
By observing the environment around him, or by taking an interest in totally unrelated fields, a web designer can come up with lots of original ideas. Reading or travelling will also help. An open mind finds inspiration everywhere.
4. Lots of Attention to detail
Designers should be aware of even the tiniest details of the clients’ requirements. When designing a website, it is greatly important to be able to come up with a basic drawing, and then to follow through with all the minute details their client wants to express with words. He should also be a good listener while receiving the feedback about draft sites. Knowing and paying attention to details can help you understand much more about your client’s desires. It’s often the details in the design that makes the site unique and gets the client’s approval easily.
5. Great Man Management
A web design artist must be able to co-ordinate with others in achieving the desired goals. Designers have to communicate with their team members, just like the web developers. People skills are very important to ensure the smooth functioning of any web design process.
6. Self-Monitoring and Self-Evaluation
A web designer should analyse and evaluate his work, and look for solutions to problems, and then be able to make the necessary changes before sending it over to the client. Although the final analysis will be done by the client, you always must evaluate the work first and fix any errors. When you send in an error-free draft, you will leave a lasting impression on your client.
7. Organizational Skills
These skills help designers effectively manage tasks and information. Being able to stay organized and prioritize well will ensure improved work output. When you set a goal to be organized, you’ll get to the finish line faster and with better quality work. File your papers, dispose of things you no longer need and be organized. Throw away unnecessary papers, put the files in the computer in order, and do other things that make your work area free of clutter.
8. Presentation Skills
Although presentation skills are important for a designer to succeed in selling his ideas, they are among the most underrated and seldom discussed skills. Of course, tools and software help you design a website, but to communicate your ideas to the clients, your presentation skills have to do it effectively.
9. Flexibility and Adaptability
Designers are expected to be flexible with their project demands. Even the most detailed draft site should always have room for flexibility, since things can change during any stage of the project, sometimes requiring a completely different outlook. A great designer must always be flexible and work within constraints, guidelines or any new specifications that come along, and adapt his design to any new situation.
10. Time Management Skills
A web designer must be effective at managing time. Try to complete a draft of your work before the deadline, and then take feedback from the client and make changes as needed. Completing work before time gives you a chance to re-check everything and correct errors. Efficiently managing your time is the KEY to feeling confident in your design projects. You can be successful if your efforts are focused and well-planned. Delivering a project on time leaves a positive impression on your client.
As technology is ever-evolving, designers need to adapt to new ideas, environment and responsibilities according to the changes. Those who survive the longest are the ones most adaptable to these changes.