Social Media

5 Important Facts You Should Know About Digital Marketing

Last Month I visited a seminar about “How to grow your business with simple but effective ideas”.

I noticed that the seminar was whole about the Digital Marketing and how to promote your business in Online Market.

As the whole world is shifting towards the online Market it has became really important to promote your business in online market place.


Businesses that cannot spend more on video advertisement they find Digital Marketing more easy and effective but for that it should be performed properly. Here are some of the important facts Entrepreneurs should know before starting Digital Marketing for their business.

Responsive and Mobile Friendly website
From past years the usage of mobile phones has been increased. People are very fond of smart phones and the searches made are more on phones rather than on Laptops and PC’s. It has become really important that your website should be responsive which can be accessed on every device whether it is a smart phone, tablet or a PC/Laptop. Responsive feature gives a smooth look and feel to customers while browsing and using your website. It helps to engage customers for more time on your website and the bounce rate becomes less. The more time the customer will be on your website the more will be your credibility.

Local search is the key for targeting Local Business
Keywords are the important factor which is actually the searches made by the customers on the search engines. The keywords decided by the marketers are according to the requirements of the customers and their target market. So if you are targeting local business first you should know your customers and their mindset, it helps business to make their products approachable for the customers. Search engines algorithm is actually very simple, for filtering the results it searches for the keywords more associated to the search. The more associated will be your keyword the more preference your advertisement get.

Effective Email Marketing
For small businesses and startups Email marketing is the most effective tool of Digital Marketing. As we discussed earlier the use of smart phone has become more so it is really very important to write mobile friendly emails. Mobile friendly email looks good on PC/Laptop too but it’s not vice versa. For making customer to read it; it’s really very important that the email should be readable.  For this the email should be short, message should be clear and in single line format, more white spaces should be in the email so it is easy to click on button and links. It would be more mobile friendly and user friendly too.

Online Videos
Online videos are something that people are very fond of. It attracts people most and leaves a clear message in users mind. According to the 2016 Social Media Marketing Research industry report, 60% of the marketers have been used online video for the better results and many more are planning to go with it. Online videos attract wider audience and it is really easy to do. Anyone can upload their video on YouTube and on many other websites just by creating a channel and most of them are free of cost. That is why it is one of the important tools which give better results.

Facebook Paid Ads
Facebook is not just a social media website but it also has become the part of our lives. In very less time Facebook has created its monopoly in the market and almost 8 in every 10 person are using facebook. Facebook can give the spark to your advertisement which catches fire easily if your ad is attractive. Advertising your product on facebook gives you more audience to connect with. Facebook advertising is affordable and offers plenty of guidance to create your ad. Its free analytic tool helps to track and analyze the traffic and views on your ad. Facebook is the biggest platform for social media optimization which gives best results.

These are the 5 most important as well as essential points which should be kept in mind before starting digital marketing for your business. It gives the definite results if performed properly. Do try these points and methods for your advertisement for better results.

Shipra; an IT professional, working with “TecMaestro IT Services” from past 2 yrs as “Web Analyst” and have 5 yrs of experience in IT industry. By profession she is an “IT engineer” but very much passionate about reading books, this became her passion because she is always curious to know more about the world and the Industry and to know more what can be better source than the books and blogs. She loves to share her knowledge with others. Because She has more knowledge about the industry she is working with that’s why She writes article about “Digital Marketing”. She hopes this will be helpful for all the Entrepreneurs and Digital Marketers.


  1. Thank You for a sharing informative information about Digital Marketing. Thus, it’s real fact that in today time mobile user are increasing, Facebook paid ads also using giving result very high.


Post Comment

wireless router setup
How To Xfinity Default Wireless Router IP Address
Business Promotion
How To Advertise Your Business Cheaply or For Free
How to Configure Router
How to Configure Your Router for a Cable Internet Connection
Public WiFi
How To Protect Yourself While on Public WiFi
call center services
Customer Engagement Solutions Through Inbound Call Center Services
10 Things You Didn’t Knew Chromecast Could Do
Protect Your Identity
How To Protect Your Identity When Playing Games Online
Evolution of Sharing Economy
Top 8 Factors That Rules The Evolution of Sharing Economy
Android Photo Management Applications
Top 10 Android Photo Management Gallery Applications
How To Build Android Apps With Tool
Top 10 Best Android Sports Apps on Google Play
Top 10 Unforgettable Android Party Apps
Swift for iOS
Benefits of Swift language for iOS
iOS 11 Release Date
iOS 11 Release Date, News, Features, Updates & Rumours
Top Travel Apps That iOS Users Must Use At Least For Once
iPhone Apps. Vs Android Apps
Xiaomi Mi6 Reviews
Xiaomi Mi6 Release Date, Controversy and Features of Xiaomi Mi 6
Samsung Galaxy S8
Samsung Delays Galaxy S8 Release Date
Should You Purchase MI Mobile Phones?
Samsung Galaxy Note 5 Flip Case
5 Elegant and Modern Samsung Galaxy Note 5 Flip Case
Improve Online Presence
How Design Agency Help To Improve Online Presence?
Best eCommerce Platform
How To Choose The Best eCommerce Platform
Java browser plug-in Development
How Java was Used in Java browser plug-in Development!
Web Development Trends
5 Web Development Trends That Will Affect Each One of Us in 2017
Wordpress Blog
How WordPress as a Blog Important!
Secure Wordpress Hosting
How Secure WordPress Hosting Helps To Secure a WordPress Site from Hackers!
Detect Malwares and Viruses: Ways to Scan WordPress Plugins and Themes
Optimizer WordPress Theme: An Advanced WP Theme for Live Editing
Quality Backlinks
Why is link building vital?
Quality Backlinks
How To Build Quality Backlinks for Free
SEO Friendly Content
7 Smart Ways to Arch User Friendly SEO Content
5 Important Facts You Should Know About Digital Marketing